/* PPC only. Shared accepted shell is unchanged. */
body.sc-ads{--ws-accent:var(--sc-topic-marketing)}
.sc-ads .ws-services a[aria-current=page]{background:#eaf3f7}
.ad-hero{padding-top:45px}.ad-intro{display:flex;justify-content:space-between;align-items:end;gap:40px;margin-bottom:34px}.ad-intro h1{font-size:clamp(54px,6.3vw,92px);line-height:.99;letter-spacing:-.06em;font-weight:550}.ad-intro h1 span{color:var(--ws-accent)}.ad-intro-copy{padding-bottom:5px}.ad-intro-copy p{font-size:23px;line-height:1.5;letter-spacing:-.025em}.ad-hero-media{overflow:hidden;background:var(--ws-soft)}.ad-hero-media img{width:100%;aspect-ratio:1.9;object-fit:cover;object-position:center 53%}.ad-caption{font-size:11px;line-height:1.6;color:var(--ws-muted);margin-top:12px}
.ad-section{padding-top:94px;display:grid;grid-template-columns:.85fr 1.4fr;gap:0 10%;align-items:start}.ad-heading h2,.ad-journey h2,.ad-scope h2{font-size:clamp(38px,4vw,58px);line-height:1.06;letter-spacing:-.05em;font-weight:550}.ad-heading h2 span,.ad-journey h2 span,.ad-scope h2 span{color:var(--ws-accent)}.ad-heading>p:last-child{font-size:17px;line-height:1.6;max-width:28ch;color:var(--ws-muted);margin-top:25px}.ad-channels{display:grid;gap:35px}.ad-channels article{display:grid;grid-template-columns:1fr 1fr;gap:0 25px}.ad-channel-label{grid-column:1/-1;font-size:12px;color:var(--ws-accent);font-weight:600;margin-bottom:10px}.ad-channels h3{font-size:27px;line-height:1.1;letter-spacing:-.035em;font-weight:550}.ad-channels article>p:not(.ad-channel-label){font-size:15px;line-height:1.65;color:var(--ws-muted)}.ad-channels .ws-link{grid-column:2;margin-top:7px;font-size:13px}.ad-choice{grid-column:1/-1;display:flex;align-items:center;gap:15px 35px;padding-top:40px;flex-wrap:wrap}.ad-choice>p{font-size:14px;color:var(--ws-muted)}.ad-choice .ws-link{margin-top:0;font-size:13px}
.ad-journey{padding-top:100px}.ad-journey-heading{display:grid;grid-template-columns:1fr 1fr;gap:0 8%;align-items:end;margin-bottom:35px}.ad-journey-heading .ws-eyebrow{grid-column:1/-1}.ad-journey-heading>p:last-child{font-size:18px;line-height:1.6;color:var(--ws-muted);max-width:36ch}.ad-viewer{background:var(--ws-soft);padding-bottom:20px}.ad-viewer figure{overflow:hidden;aspect-ratio:1.9}.ad-viewer img{width:100%;height:100%;object-fit:cover;transition:transform 900ms cubic-bezier(.16,1,.3,1)}.ad-viewer[data-view=ad] img{transform:translateX(31%) scale(1.85)}.ad-viewer[data-view=page] img{transform:scale(1.65)}.ad-viewer[data-view=inquiry] img{transform:translateX(-33%) scale(1.85)}.ad-controls{display:flex;gap:6px;justify-content:center;flex-wrap:wrap;padding:12px 14px 0}.ad-controls button{font-size:13px;font-weight:550;min-height:44px;padding:11px 18px;border:0;background:transparent;color:var(--ws-ink)}.ad-controls button[aria-pressed=true]{background:var(--ws-accent);color:#fff}.ad-controls button:disabled{cursor:default}.ad-notes{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:35px;padding-top:28px}.ad-notes.has-selection{grid-template-columns:1fr;min-height:140px}.ad-notes h3{font-size:20px;font-weight:550;line-height:1.3;letter-spacing:-.025em}.ad-notes p{font-size:15px;line-height:1.65;color:var(--ws-muted);margin-top:10px;max-width:62ch}
.ad-scope{padding-top:94px;display:grid;grid-template-columns:.85fr 1.4fr;gap:10%}.ad-scope-list{display:grid;grid-template-columns:1fr 1fr;gap:35px}.ad-scope-list h3{font-size:21px;line-height:1.3;letter-spacing:-.03em;font-weight:550}.ad-scope-list p{font-size:15px;color:var(--ws-muted);line-height:1.65;margin-top:12px}.sc-ads .ws-footer-base nav{flex-wrap:wrap}
@media(max-width:1000px){.ad-intro-copy p{font-size:19px}.ad-section,.ad-scope{gap:6%;grid-template-columns:.7fr 1.3fr}.ad-channels article{display:block}.ad-channels article>p:not(.ad-channel-label){margin-top:14px;max-width:44ch}.ad-channels .ws-link{margin-top:8px}.ad-scope-list{grid-template-columns:1fr;gap:24px}}
@media(max-width:700px){.ad-hero{padding-top:28px}.ad-intro{display:block;margin-bottom:25px}.ad-intro h1{font-size:clamp(42px,10vw,68px)}.ad-intro-copy{margin-top:20px}.ad-intro-copy p{font-size:18px}.ad-hero-media img{aspect-ratio:1.42;object-fit:contain}.ad-caption{font-size:11px}.ad-section{padding-top:52px;display:block}.ad-heading h2{font-size:38px}.ad-heading h2 br{display:none}.ad-heading>p:last-child{max-width:40ch;font-size:16px;margin-top:18px}.ad-channels{margin-top:30px;gap:28px}.ad-channels h3{font-size:27px}.ad-channels h3 br{display:none}.ad-channels p{max-width:40ch}.ad-choice{padding-top:25px;gap:4px;display:grid}.ad-choice .ws-link{min-height:44px}.ad-journey{padding-top:48px}.ad-journey-heading{display:block;margin-bottom:25px}.ad-journey h2,.ad-scope h2{font-size:38px}.ad-journey-heading>p:last-child{font-size:16px;margin-top:18px}.ad-viewer{margin-inline:-8px;padding-bottom:13px}.ad-viewer figure{aspect-ratio:1.2}.ad-viewer img{object-fit:contain}.ad-controls{gap:2px;padding:0 7px}.ad-controls button{font-size:11px;padding:11px 9px}.ad-notes{display:block;padding-top:24px}.ad-notes article+article{margin-top:24px}.ad-notes.has-selection article{margin-top:0}.ad-notes.has-selection{min-height:149px}.ad-scope{padding-top:50px;display:block}.ad-scope-list{margin-top:27px;gap:25px}.sc-ads .ws-inquiry-head>p br{display:none}}
@media(prefers-reduced-motion:reduce){.ad-viewer img{transition:none}}
.ad-viewer[data-view=ad] img{transform:translateX(65%) scale(1.9)}
.ad-viewer[data-view=inquiry] img{transform:translateX(-65%) scale(1.9)}