STAFFING AND RECRUITING MARKETING — PROJECT BRIEF Prepared by Stan Consulting. Illustrative planning material, not client results. Business: Offer: Audience: Market: Approved facts: Objective: Existing team: Temporary and contract staffing Example opening: Staffing for [role family] Work: Build employer pages organized by role type and sector, explaining coverage, engagement steps and the information needed to start. Keep job-seeker content and employer inquiries visibly distinct. Buying information: Roles, location, hiring volume, engagement type and timing. Measurement: Measure qualified employer opportunities and filled assignments separately from applications. Executive and specialist search Example opening: Specialist search for [function or sector] Work: Explain search scope, market expertise and the assignment process without promising access to a named candidate. Support relationship development with useful role and hiring content. Buying information: Role level, function, business context, confidentiality and search timing. Measurement: Track suitable mandates, retained searches and completed placements. Review: Do not imply available candidates, guaranteed placement or employment outcomes without support. Candidate information belongs in the agency's approved hiring systems. Training: Employer messaging, recruiter content and AI-assisted writing with personal data excluded. Agree scope, price, reviewers and timing before implementation. https://stanconsultingllc.com/industries/staffing-recruiting