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Service route - Stan Consulting

Where does AI belong in this business before the next budget cycle?

$10M+Paid media. Managed.
200+Shopify stores. Built.
300+Websites. Shipped.
+703%One campaign. Public.
9Case files. Documented.

Updated May 2026 · AI-search reviewed · 72-hour written diagnostic

AI Strategy is the upstream layer that decides which decisions AI should inform, own, or stay out of. Two structural decisions in writing: posture (when AI enters, how much, who decides) and decision boundaries (inform, own, or stay out across the top 10 decisions). 2-week engagement from $4,500.

Reviewed by Stan Tscherenkow Last Reviewed May 19, 2026

Founded 2019 Roseville, California Principal-led scope
AI Strategy visual for paid marketing, website, store, or sales path work
2-week strategy read calls, quote requests, purchases, booked work, or cleaner owner decisions

Key takeaways

What this page settles in one read.

  • A 2-week engagement that produces a written strategy document, not a slide deck.
  • Two upstream decisions: posture and decision boundaries.
  • Names what AI should stay out of, in writing, with the reason.
  • No vendor commissions. No platform partnerships. No retainer pull at the end.
  • Routes to AI Governance, AI Visibility Build, or AI Automation when execution follows.

Offer clarity

What you can buy here.

AI Strategy is for owners and leadership teams deciding where AI belongs before buying another tool or handing decisions to automation. The work is a written strategy engagement that names AI posture, decision boundaries, risk policy, and the next 12-month sequence.

The page does not ask you to study a framework first. It gives you the commercial route, what is included, and the next step.

  • Posture statement
  • Decision map
  • Risk policy
  • 12-month sequence

The framework

The Strategy Slice: Posture + Boundaries.

01

Strategic posture

When AI enters the business, in what intensity, with what timing relative to competitors and market readiness. The upstream answer: when to lean in, when to wait, when to opt out.

02

Decision boundaries

For each of the top 10 decisions, name whether AI informs the human, owns the decision, or stays out entirely. The boundary map is the deliverable most strategy work skips.

The method behind every engagement

The SC Method · how this works

Stan Consulting reads a business situation across five layers. Every engagement starts here. The number anchors. The method extends.

  1. 01

    Site

    The page the buyer lands on, hierarchy and trust.

  2. 02

    Account

    Paid surface, funnel mechanics, structure, spend.

  3. 03

    Numbers

    Tracking, attribution, the actual money path.

  4. 04

    Offer

    What is being sold, the price, the proof.

  5. 05

    Follow-up

    What happens after the click, the form, the call.

Step 01Send the URLs and the account access.
Step 02Stan Consulting reads the five layers.
Step 03You get the three things to fix first.

Simple process

No maze. Three moves.

Send the situation

Share the URL, campaign, store, page, or decision that should be producing calls, quote requests, purchases, booked work, or cleaner owner decisions.

Get the route

Stan Consulting reviews the situation and points the request to the right paid scope: review, repair, consulting, build, or advisory.

Move on the fix

You get the next step, owner decision, and implementation route without a vague exploratory call.

Decision lens

AI Strategy vs. AI Consulting vs. board-level AI advisory.

AxisAI StrategyAI ConsultingBoard-level advisory
Layers coveredPosture + boundaries (1-2)All 5 layersPosture context only
Best whenStrategic position is the gapFull advisory layer is missingBoard needs an outside view
OutputWritten strategy + 12-month sequenceDecisions in writing across 5 layersBoard memo or briefing
CostFrom $4,500From $999 (CSO entry)Hourly or per-meeting
Duration2 to 4 weeks72 hours to 120 daysPer session
Vendor commissionsNoneNoneVaries by advisor
Deliverable ownerBuyer owns strategy documentBuyer owns 5-layer decisionsBuyer owns the memo

Why buyers trust the page

Clear scope before more spend.

Position, do not react

Strategy that responds to a vendor pitch is reaction. Real strategy positions the business before the vendor lands.

Says yes and says no

A strategy that says yes to everything is enthusiasm, not strategy. The document names what AI should stay out of, with the reason in writing.

12-month sequence

Quarter-by-quarter plan: which decisions move when, what enables them, who owns. Board-ready, team-ready, vendor-ready.

Questions before contact

What buyers usually need to know.

Who is AI Strategy for?

It is for owners and leadership teams deciding where AI belongs before buying another tool or handing decisions to automation. If there is no live offer, page, campaign, store, or decision yet, start with the contact form so the route can be scoped correctly.

What do we get?

You get posture statement, decision map, risk policy, 12-month sequence, plus the next step that should happen first.

How much does it cost?

From $4,500 is the visible starting point or pricing band for this service. Variable work is priced after the asset, account, timeline, and owner involvement are clear.

How fast can this start?

2-week strategy read. Response comes through the quote request path after the context is submitted.

Do we need a call first?

Not as the first move. Submit the situation first so the conversation starts with the real page, campaign, store, or decision instead of a blank sales call.

What if we already have an agency or internal team?

That is common. The work can review the current setup, direct the internal team, or define what the outside vendor should fix first.

How is AI Strategy different from AI Consulting?

AI Consulting covers all 5 layers (posture, boundaries, governance, integration, measurement). AI Strategy is the upstream slice covering posture and boundaries only. Strategy is the right entry when governance, integration, and measurement are already handled or sit in different engagements.

What is in the deliverable?

A written strategy document covering posture statement, decision-boundary map across the top 10 decisions, 12-month sequence, named risks and mitigations, and next-step recommendation by layer.

Do you take vendor commissions?

No. Stan Consulting holds no platform partnerships and accepts no vendor commissions. The recommendations are independent.

How long does the engagement take?

2 to 4 weeks. Includes intake call, 5-layer read on the strategy slice, written deliverable, 60-minute walkthrough.

Who is this for?

Operators of $1M to $50M revenue businesses deciding where AI fits in the next 12 months. Founders, CEOs, COOs, CMOs. Not the right fit for pre-revenue businesses or pure tech-stack questions.

External references

What the research says.

Get the right scope quoted.

Send the situation. Stan Consulting routes it to the right paid review, repair, consulting engagement, build, or advisory call.

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