Find the cause first.
The $999 written review checks the agreed website, store or PPC problem and gives your team evidence, priorities and recommended fixes. See the paid audit and sample.
Paid traffic conversion
Ad clicks.
Where are the customers?
Your existing ad and pageIndependent findings
For Google Ads, Meta Ads or another paid channel, follow the promise in the ad all the way to an order or a qualified inquiry. Check traffic and the destination together.
Follow the evidence to the repair.
Match the promise and destination.
Compare the ad, audience or query with the actual landing page. The product, service, price conditions and next action should be consistent.
Separate clicks from qualified visits.
Inspect source, placement, device and geography where the platform exposes them. A high click-through rate does not establish buying intent.
Complete the buyer action.
Use the relevant mobile path. Check page usability, delivery or service information, forms, booking and payment behavior. Record an actual receiving event where a test is authorized.
Verify the conversion definition.
Compare reported conversions with saved inquiries or orders. Identify intermediate events, duplicate events, missing consent coverage and the attribution window.
Check response and exclusions.
For lead businesses, trace an inquiry to a response and qualified outcome. For remarketing, check audience rules and whether previous buyers should be included or excluded for the offer.
Choose the first supported change.
Repair a verified failure first. Treat message, offer and audience ideas as hypotheses, with an agreed comparison period and enough data to judge the result.
Inspect relevant work.
4website-source ordersSeptember 11, 2026Explore the message-match example to inspect the relationship between an ad and its destination. For a recorded store outcome, inspect the Shopify order evidence. The example explains a method; the order screenshots record orders. Neither establishes a universal conversion uplift.
Turn the finding into an action.
Write down the affected page or setting, the observation, the recommended change, the implementation owner and the way to verify it. Keep uncertain explanations separate from observed failures.
See an illustrative finding and download the action-list example. The paid review uses this evidence-to-fix approach for the agreed business problem.
Questions before changing anything.
Is the landing page always the problem?
No. Traffic intent, offer fit, measurement and follow-up can also fail. Check the source and destination before assuming the cause sits after the click.
Should the bidding goal be a sale?
Use the business outcome and the data available to decide. A long sales cycle or limited volume may need an intermediate signal, but its relationship to qualified outcomes should be checked.
How soon can I judge a repair?
A technical failure can be retested immediately after repair. Commercial impact requires traffic, conversion delay and a suitable comparison period. The assessment turnaround is not a promise of results in 72 hours.
Choose the next step.
Already know the repair?
Ask for implementation scope. Buying a review is optional. Explore campaign and landing-path work.