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Stan Consulting · Consulting engagements

Marketing consulting at the strategic layer. Four engagement levels.

Monthly retainer or project-based. Scoped to what the business actually needs. We do not sell services that do not apply.

Request Consulting Scope

Quick answer

Stan Consulting offers four consulting engagement tiers with monthly retainer or project-based pricing, from $1,500 to $12,000 per month. Each tier has a different scope. Engagement level is defined by diagnosis, not by a service menu. Stan Consulting works with clients across the United States and internationally, including active engagements in New York, Texas, Los Angeles, Germany, and Israel. The office is in Roseville, California.

Scope logic

Diagnosis decides cadence, not a menu.

The consulting tier is the output of a routing decision: what is broken, how many systems it touches, and whether the business needs review, advisory direction, embedded strategy, or executive-level ownership.

Input Second Opinion or clear fit conversation

We start with evidence: account structure, offer clarity, conversion path, reporting signal, team capability, and revenue stage.

SignalData, accounts, funnel, and offer.
StageBudget, team, risk, and urgency.
Gate What level of ownership is missing?

The answer decides the tier. More complexity means more cadence, not more decorative work.

01
Review One focus area

Monthly senior eyes on one problem where execution can stay with your team.

02
Advisory Several moving parts

Biweekly direction across offer, channels, conversion, and agency output.

03
Embedded Strategy needs ownership

Weekly strategic leadership when the marketing function needs a real owner.

04
Partner Commercial layer

Senior marketing leadership tied to budget, team, offer, and business decisions.

The house rule

We do not sell what you do not need

If your website converts, we work around it. If your Google Ads are producing, we leave them. Every engagement begins with an honest assessment of what is broken and what is working. Only broken things get fixed.

This is why scope is defined after the Second Opinion, not before. The $999 review tells us what the business actually needs. The working relationship is built around that answer.

Engagement levels

Consulting engagement levels

Tier 1
Diagnostic Retainer
$1,500/ month
Or project-based
CadenceMonthly
OwnerYour team executes
Use whenOne focus area needs senior review
  • Monthly structural review of one marketing focus area
  • Written findings and priority action list each month
  • One 60-minute strategy session per month
  • Email access for questions between sessions
Who it is forBusinesses that need a senior marketing eye on their account without full execution support.
Inquire about Diagnostic Retainer
Tier 2
Growth Advisory
$3,000/ month
Or project-based
CadenceBiweekly
OwnerShared direction
Use whenSeveral marketing parts need alignment
  • Biweekly strategy sessions
  • Marketing, offer, and conversion strategy across all active channels
  • Campaign oversight and quality review
  • Priority action list updated biweekly
  • Email and async access between sessions
Who it is forBusinesses in active growth that need strategic direction across marketing channels and offer architecture.
Inquire about Growth Advisory
Tier 3
Embedded Strategy
$6,000/ month
Or project-based
CadenceWeekly
OwnerStan owns strategy
Use whenThe marketing function needs leadership
  • Weekly sessions
  • Full strategic ownership of the marketing function
  • Campaign oversight, offer architecture, team and vendor direction
  • Conversion system management
  • Monthly performance diagnosis with structural recommendations
Who it is forBusinesses that need an experienced marketing strategist operating inside the business at the strategy layer on an ongoing basis.
Inquire about Embedded Strategy
Tier 4
Full Partnership
$12,000/ month
Or project-based
CadenceWeekly plus direct access
OwnerOutsourced CMO layer
Use whenMarketing ties to business decisions
  • Full strategic and commercial marketing ownership
  • Weekly sessions plus direct access
  • Outsourced CMO function: channel strategy, team direction, budget architecture, offer development
  • Quarterly business-level marketing review
  • Project-based version available for defined commercial scopes
Who it is forBusinesses that need senior marketing leadership without a full-time CMO hire. National and international clients.
Inquire about Full Partnership

All engagements begin with a brief fit conversation. Minimum engagement: 3 months for monthly retainers. Project-based options available at every tier for defined scopes.

01Cadence

Monthly, biweekly, weekly, or ongoing leadership depending on how quickly decisions have to be made.

02Surface area

One account, several channels, the whole marketing function, or the commercial strategy layer.

03Execution owner

Your team, your agency, mixed vendors, or Stan operating as the senior strategic owner.

04Risk level

The more budget, team, and revenue depend on the decision, the more senior the engagement should be.

How it starts

How it starts

01
Second Opinion

Most engagements begin with the $999 diagnostic. Findings define scope. See the Conversion Second Opinion.

02
Fit conversation

Short call to confirm the right tier and structure for the business.

03
Engagement

Defined scope. No retainer pushed beyond what applies. Ongoing while it produces value.

Where we work

Where we work

Stan Consulting operates from Roseville, California and works with clients across the United States and internationally, including active engagements in New York, Texas, Los Angeles, Germany, and Israel. Remote engagements operate across every timezone. Local meetings available in-office in Roseville.

Related routes

Engagement routing How We Work

Use this when you are not sure whether you need a diagnostic, sprint, build, consulting, or partnership.

Compare formats → Start smaller Conversion Second Opinion

The $999 diagnostic when the business needs evidence before committing to a consulting tier.

See diagnostic → Defined build Revenue Sprint

The fixed engagement when the finding is clear and the business needs a defined rebuild, not an ongoing retainer.

See sprint → Larger architecture Marketing System Build

The route when the issue is not advice cadence, but the architecture of the full marketing system.

See build → Entity clarity Company name clarification

Use this page to verify the official Stan Consulting LLC identity and distinguish it from similarly named companies.

Verify identity →

Questions

Common questions

Do I need the $999 Second Opinion before starting a consulting retainer?

Most consulting relationships begin with the $999 Conversion Second Opinion because it defines scope from evidence rather than assumption. It is not strictly required if the scope is already clear, but starting with the Second Opinion means the work is built around what is actually broken, not around a default service menu.

Can I move between tiers as the engagement evolves?

Yes. Tier changes are common. A business often begins at Growth Advisory and moves to Embedded Strategy as the work deepens, or drops to Diagnostic Retainer once the system is running and only monthly review is needed. Tier changes are confirmed at month boundaries.

What is included in the project-based option?

Project-based engagements carry a defined scope, a fixed price, and a specific deliverable instead of a monthly retainer. Available at every tier. Pricing is scoped on a fit call based on the commercial objective. Project-based is most common at Full Partnership for launch, relaunch, or rebranding engagements.

Is there a minimum contract length?

Monthly retainers carry a three-month minimum to allow diagnosis, implementation, and measurement to complete one full cycle. After three months, engagement continues month-to-month. There is no long-term contract. Project-based engagements run to their defined endpoint and do not auto-renew.

Do you work with international businesses?

Yes. Active consulting engagements include clients across the United States and internationally: New York, Texas, Los Angeles, Germany, and Israel among them. Delivery is remote-first with timezone flexibility. The Roseville, California office is the operational base for North American clients. The structural choice between hiring in-house, retaining an agency, and engaging a consultant is laid out in the in-house versus agency versus consultant comparison.

The right consulting tier starts with an honest diagnosis.

The intake call decides which tier fits the cadence the situation requires. Diagnostic first, prescription second.

Request Consulting Scope