Editorial dispatches from twenty years of paid-media engagements.

Notes is the editorial dispatch series of Stan Consulting LLC. Sarcastic, educational, anti-agency, and named patterns. Short pieces, monthly minimum, written when an observation has earned its place.

The dispatches

001

April 25 2026 · 4 min read

On not having a discovery call.

Most consultancy and agency websites have a button at the top that says "book a free discovery call." Stan Consulting does not. The free call is, on inspection, the most expensive part of most consulting engagements that ever happen.

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More dispatches ship monthly. Cadence intentional. Each piece earns its place.